Magazine: targeting audiences through demographics and psychographics

Here are my notes from a lesson about how media companies target different audiences. I worked in a group but participated in the discussion

REFLECTION: This group discussion helps me to furthermore enhance my knowledge and skill on how to identify demographic and psychographic factors of a certain audience while also targeting the right audiences to consume and conforming my media texts which is the magazine I am still working on. This discussion also helps my critical thinking skills in a way I understand some general conventions in nowadays Media offers, such as the color blue indicating boys/men while the color red/pink strongly invested to women/girls.

In class, we did a magazine analysis. We analysed 2 magazines from 2 different genre.

Down below is the result of my group discussion on the magazines we've analyzed together